Hold a New Tournament
Reason: held bi-annually
Events: archery and melee fighting
Style: round robin / points-based
Length: one week
Awards: first, second and third place
Top Prizes: unusual artifacts
Betting: official and unofficial
Other Entertainment: local bards, parades, trained animals and magic shows
Competitors of interest:
The foreign noble who is very good.
The determined youth who has more wit than skill.
The cheerful fighter who has many rivals.
The precocious commoner who has an ulterior motive for competing.
The jaded warrior who is frighteningly fast.
The flirtatious bard who has quite a few fans.